the main one, it's a good time to revisit the classic practice of encouraging subscribers to add your campaigns to the whitelist. By actively requesting that your sender's details be added to the address book, contacts or "Approved Senders List", you can increase your chances of arriving directly in the inbox, being seen and, in some cases, to display default images. Adding a short whitelist message to your email content is far from a new idea. However, it has not lost its luster. It helps to actively mark your email as important, especially in webmail clients. With Gmail, in particular, evaluating your subscribers' actions as part of their email filtering process,
repeatedly moving your emails to the Main tab, or downloading default images sends a strong message that your campaigns are valuable. Before company mailing list proceeding, it is important to understand the basics. What does "whitelist an email" mean? No matter how hard you work to make sure your emails don't end up in your subscriber's spam box, sometimes they just do. Due to the high prevalence of spam or junk mail, many ISPs have measures in place to try to protect their customers from receiving
unsolicited email. This is where your subscriber whitelisting your email address comes in. Without getting too technical, whitelisting is a way to tell your subscriber's mail server that your email address is safe to allow in their inbox. If your subscriber has just signed up to receive email communications from you, it's a good idea to send a "whitelist email". Another benefit of getting your subscribers to whitelist your emails is that it improves your sender reputation with their ISP, increases deliverability, and your engagement rates will also improve. A step-by-step guide for your subscribers The most common approach to prompting subscribers